Moment card from UZCARD: a tool for quick connection and expansion of client base

UZCARD payment system has presented an innovative card product Moment – a solution focused on quick connection of new customers, including those who have not used banking services before, without the need to visit branches.

Moment card is a pre-issued card that is activated in 5 minutes in the bank’s mobile application and can be distributed outside branches: in retail outlets, markets, smart offices and through agent channels. Prior to activation, the card does not contain personalized data, which simplifies the processes of its distribution and connection of new users.

Key advantages of the product for banks:

  • Quick and easy client connection – the card is activated in 5 minutes via a mobile application without the need to visit a branch.
  • Reaching new audiences – including users in remote communities where there is no banking infrastructure.
  • Growth of the mobile application user base – activation is accompanied by KYC directly on the smartphone.
  • Reduced operational burden – the issuance process does not require front office staff.
  • Flexibility in distribution – the card is issued by the bank in the presence of an application from the customer and can be delivered or issued to the customer outside the bank – in smart offices or agent outlets.
  • Integration with the ATTO transport system – the card can be used as a transport card at the bank’s discretion, including support for transfer fares and contactless payment in public transport.

“The Moment card is a solution that empowers banks to act faster, broader and more agile. It removes the barriers to entry for new customers while increasing engagement in digital channels. It is a simple and convenient tool for the customer and a strategic growth point for banks that seek to go beyond the classic service model and increase their reach with minimal costs,” comments Artyom Guziy, Deputy Director of Product Development and Design at UZCARD.

Up to date, three banks, Universalbank, Mikrokreditbank and Davr Bank, have successfully launched Moment cards in their retail network, with several thousand cards already activated. Moment card from UZCARD can be issued in Universalbank at 4 Afrosiab Street, Mirabad district, Tashkent city. For Mikrokreditbank customers – Moment from UZCARD card issuance is available in the following branches of the bank in Tashkent: 110, Bogishamol Street, “Yangi Tarnov” mahalla, Yunusabad district and 4, Amir Temur Avenue, Mirabad district, and in Fergana – 53, Yuksalish Street, “Yangi Soy” mahalla.  For Davr Bank clients – in the head office at the address: 17B, North Almazar, Tashkent city.

UZCARD Moment card from UZCARD can now be issued in the new office of Uzcard Express – this is a modern format of financial services, focused on speed, accessibility and convenience. The first Uzcard Express office was opened in Fergana city at 11-v Bozorboshi Street, landmark: the clothing market. In the office you can not only get the card, but also use the consultation of specialists and other services.

In addition, it is available to order card delivery via Unired mobile application for customers in Tashkent and Tashkent region.

Several more banks are at the stage of connection. UZCARD provides full processing support for issuance and settlements with minimal necessary technical integration.