The event is organized on an annual basis by the Marketing Association of Uzbekistan and will be held for the fifth time. The purpose of the “Brand of the Year” contest is to develop the business sector, the infrastructure of the country’s marketing services market.
For companies operating in the domestic market, this is a good opportunity to acquaint the audience of consumers and experts with their brand, because the “Brand of the Year” award is, first of all, an open popular vote of consumers, as well as a vote of more than 200 experts and partners of the Association.
UZCARD applied for participation in the nomination “Banks, financial institutions, insurance” in the form of a brief presentation, which presents samples of the already released creative line of presentation products, in a single style, with colorful images of UZCARD heroes. It should be noted that the UZCARD team created their new heroes and in 2021 began to communicate on financial literacy and public security through these characters in simple language and with colorful images.
The victory in the nomination will be the result of a high professional assessment for the company, increase consumer confidence and will be included in the annual rating of the marketing effectiveness of brands and agencies according to the Marketing Association of Uzbekistan.
Voting is open to consumers from April 10 to May 10 this year in the Telegram bot. One can follow the voting process in real time on marketing.uz website. At the same time, the voting of the expert jury of the Award will take place.
The announcement of the winners and the awards ceremony will take place on May 21 during the 4th International Marketing Business Forum MAKON Marketing Forum 2022.
Take part yourself and invite your colleagues and friends, your vote can be decisive to support our UZCARD team!